The benefits of fully “engaged” customers are well documented. We wrote about them in The Disney Way 3e. For years, the Gallup organization has been tracking the effects of customer engagement on a daily basis. They report that a fully engaged customer represents a 23% premium in terms of market share, revenue and relationship growth. … Read more
On October 3 1863, in the mist of the Civil War, President Lincoln issued a proclamation setting aside the last Thursday in November as a national day of thanks. However, the true credit for Thanksgiving may be the result of the children’s poem “Mary Had a Little Lamb” by Sarah Josepha Hale. Being born and raised … Read more
Austan Lundeen, Communications Student at the University of Minnesota, Duluth interviews Bill Capodagli: What form of education did you need to prepare you for your consulting career? My degrees are in Economics and Mathematics. These have been very helpful with the technical part of our consulting practice – helping clients with measurement, statistical process controls … Read more